Early-bird access

The BTC Show 2027 — $50 off every package

The same four packages as 2026, starting at $245 instead of $295 — the lowest these tickets will ever be.

Saturday, August 14 – Tuesday, August 17, 2027 at the Omni Fort Lauderdale Hotel & Convention Center · Ft. Lauderdale, FL — the same home as 2026. The class and mainstage lineup is still being finalized, so buy now at the early-bird price and we'll email you the details the moment they're locked.

1. Choose your package

Every package is $50 below its 2026 price. Add up to 10 seats.

Base

$295$245+$58.28tax & fees
Save $50

General mainstage seat and 1 Look & Learn class.

  • General mainstage seat
  • 1 Look & Learn class

Not included: Tuesday Business Workshop · Goody bag

Premium

$495$445+$105.86tax & fees
Save $50

A closer seat, double the classes, the business workshop, and the goody bag.

  • Premium mainstage seat
  • 2 Look & Learn classes
  • Tuesday Business Workshop
  • Goody bag

VIP

$595$545+$129.65tax & fees
Save $50Most popular

The one most people pick — lounge access and the Bar Fast Pass, good at the dedicated fast pass bars.

  • VIP mainstage seat
  • 3 Look & Learn classes
  • VIP Lounge + Bar Fast Pass
  • Tuesday Business Workshop
  • Goody bag

Super VIP

$895$845+$201.01tax & fees
Save $50

Front of the room. First four rows and the most classes included.

  • First four rows
  • 4 Look & Learn classes
  • VIP Lounge + Bar Fast Pass
  • Tuesday Business Workshop
  • Goody bag

Package contents mirror the 2026 show and will be confirmed when the 2027 program is announced.

2. #ONESHOT Global Hair Awards (separate event — Mon Aug 16, 2027)

Also $50 off at the early-bird price. Your show package does not include the awards, and an awards ticket does not admit you to the show — you can buy either one on its own.

General

Save $50
$100$50+$11.90tax & fees

VIP

Save $50
$150$100+$23.79tax & fees
#ONESHOT Global Hair Awards

#ONESHOT nominees

Named a nominee? We refund your ticket.

If you buy a BTC Show ticket in advance of #ONESHOT nominations and are named a nominee, BTC will refund the cost of your ticket. Buy now at the early-bird price — becoming a nominee later costs you nothing.

See all #ONESHOT nominee perks

Good to know

Where is The BTC Show 2027?
The Omni Fort Lauderdale Hotel & Convention Center, 1950 Eisenhower Blvd, Ft. Lauderdale, FL 33316 — the same venue as the 2026 show.
When is The BTC Show 2027?
Saturday, August 14 through Tuesday, August 17, 2027, at the Omni Fort Lauderdale. The class and mainstage lineup is still being finalized, and we'll email everyone who buys as soon as it's confirmed.
When do I get my actual ticket?
Closer to the show. Right now your receipt is your proof of purchase; the scannable ticket is issued once the 2027 program is set.
Why buy now?
Price. This is the lowest these packages will ever be — $50 below what the same ticket cost in 2026, and prices only go up from here.