The Full 2026 Show Schedule

Daniel Mora and Zach Mesquit bring their signature expertise and unmistakable point of view to the debut of Pure Perfection, Wella Professionals newest permanent color innovation designed to deliver exactly what artists want in the tube and on the hair. 

Known for their intentional approach and high impact results, Daniel and Zach break down pure color through thoughtful consultation, precise formulation, and smart placement that elevates every service. 

This class focuses on how to meet evolving client expectations by offering high-performing color that feels intentional, transparent, and aligned with what today’s guests value. 

Watch these artists in action as they introduce a new color line clients will obsess over and share how to create results that feel controlled, considered, and undeniably pure.

In this collaborative Look & Learn, Donna Bella Pro Team Members: Lo Wheeler Davis and Antonio Estrada each brings their signature style to life. One look is polished, sculpted, and camera-ready. The other is soft, effortless, and intentionally lived-in.

You’ll see each step in real time as they talk through placement, density and finishing choices that lead to completely different results. From glam to more natural movement, you’ll walk away with techniques you can apply behind the chair right away.

Great for stylists who want to build versatility, improve their technique, and feel more confident creating different looks for different clients using the power of Donna Bella extensions to grow your business.

In this class, learn how to create a soft, bouncy blowout using a curling iron, no round brush needed. This go-to technique delivers polished, voluminous results with consistency behind the chair, making it ideal for showcasing dimensional color.

See how sectioning, iron placement and controlled styling build a full, bouncy finish, along with the small details that make the biggest visual impact.

Because the finish is only as strong as how it’s captured, this class also breaks down how to film and photograph hair to highlight true dimension, shine and movement. From lighting and angles to quick, effective content strategies, everything is designed to translate immediately behind the chair.

This is about creating better results and showing them in a way that attracts the right clients.

This class breaks down 3 models in the our industry so you can explore what is best for you — chair/suite rental, commission salon, or hybrid structure.

The real numbers rarely are discussed. In this class we look at real costs, actual take-home pay, hidden fees and surviving slow times no matter the model. No “just follow your passion” talk. Just hard truths and clear math with side-by-side comparisons.

This class is perfect if you’re thinking about going independent, expanding/opening a salon, or just tired of guessing where your money’s going.

Welcome to Danger Jones, where artistry meets simplicity.

In this classroom experience, learn from @tialambourn_hair and @emchenhair as they break down simplified, reliable techniques for blonding and toning, along with creative, behind-the-chair applications of Epilogue—our innovative permanent color line.

You’ll also hear from founders @davidthurstonofficial and Alexis Thurston as they share how Danger Jones is disrupting the industry and carving a new, artist-first path forward.

Ready to work smarter, faster and more confidently with Wella Professionals color? Join Rosi Mercedes and Jennifer Ng for a practical formulation class designed to help colorists understand the Wella system with clarity and intention. Through real salon scenarios, Rosi and Jennifer will break down Wella’s color brands, shade logic and formulation mapping so you can make faster decisions, increase consistency and approach every color service like a pro.

You Will Learn:

• How to navigate Wella’s color systems with more clarity and confidence

• Formulation mapping strategies for faster, smarter decision-making

• How to translate your existing color knowledge into the Wella system

• Texture-aware formulation tips from Rosi for real salon scenarios 

• Ways to build consistency, trust and better results during color transitions

Join Jack Winn, Founder of Jack Winn Pro, for an engaging Look & Learn blonding session built around real salon success. This class focuses on efficient, high-impact techniques that save time without compromising stunning results.

You’ll watch Jack work on real clients—not models—as he demonstrates strategic placements, product pairings and proven formulas for everything from soft lived-in blondes to bold transformations. It’s real-world education that delivers, designed to help you elevate your craft and see results on your very next client.

You saw the show. Now understand the decisions.

This 90-minute classroom is where the work slows down and the thinking comes into focus. Artists from the House of Bumble Collective deconstruct the techniques, sectioning and choices behind their most impactful haircuts, giving you a clear, method-driven approach you can take straight back to the chair.

This session goes deeper, walking through consultation, reference points, elevation, tension and tool selection (razor vs. scissor) with precision. You’ll see how subtle shifts create entirely different results and how to control those outcomes with intention.

Grounded in the belief that the eye is sharper than the blade, this class sharpens your ability to see shape before you cut it and execute with confidence.

You’ll also learn how to integrate products as tools within your process, when to prime, how to build structure and how to set the final result so it lasts beyond the chair.

This isn’t about more looks. It’s about better decisions. From inspiration to mastery, this is where it clicks.

Behind the chair, you see the subtle shifts before anyone else—the thinning at the part, the change in texture, the early signs your clients haven’t yet put into words. Stylists See It First brings that instinct together with science.

Today more than ever, there can be many causes for why these changes in hair happen.  Join Nutrafol’s Sr. Manager of Education Pro Salons Eva Van Anglen alongside with Carole Protat, Sr. Director of Product Education to learn about root causes of hair thinning and the science behind it.

Whether it’s from starting a GLP-1, the various phases of menopause, or the day to day stresses of life, this class will leave you with the tools to identify when to have these conversations with your client and how to strengthen your conversations to provide them the support they need on a healthy hair growth journey.

English Description: Inspired by global hair forecasts, this collection exemplifies the brand’s current creative vision. In this session, @gonzalomurillo and @paintedbyanavel will create a look of quiet luxury with a modern take on ombré, featuring beautiful dimension and depth with strategic pops of blonde around the face and ends. The “less is more” haircut delivers subtle movement and longevity, starting with a fringy face frame that will grow out into long layers.

• Learn advanced positioning strategies that create radiant, multi dimensional color in less time.
• Master color blending and transitions that deliver natural depth, movement.
• Expert formulation and step by step formulas that translate to Tracey's celebrity grade results in real world salons.

Join Daniel Mora and Rosi Mercedes for a fresh take on monochromatic color that goes beyond one-tone results. Inspired by one of beauty’s biggest trends, this class breaks down how to create cohesive, tone-matched color that complements each client’s skin tone, texture and personal style. Watch Daniel and Rosi use Wella’s BlondorPlex, Koleston Perfect and Pure Perfection to create bold, modern tonal looks with shine, reflection and high-impact finish across every canvas.

You Will Learn:

• How to customize monochromatic color for skin tone, texture and client style

• Tone-matching strategies to create cohesive, high-impact results

• How to use BlondorPlex, Koleston Perfect and Pure Perfection for modern tonal color 

• Ways to create color that feels intentional, reflective and personalized

✨ Strategic placement for light + depth

✨ Seamless blending and lived-in dimension

✨ Formulation for modern blondes and reverse blondes

✨ How to create soft, high-end results with effortless grow-out

Discover the formulas behind today’s most-requested color trends with the Aloxxi team. From dimensional brunettes and soft coppers to reflective blondes, this class breaks down how to approach modern color with confidence, creativity and control. Watch as Aloxxi artists share their formulation mindset, placement strategies and real-world tips for creating wearable, high-impact results your clients will ask for again and again.You Will Learn:
•    How to formulate dimensional brunettes with richness, shine and balanced depth.
•    Soft copper techniques that feel fresh, wearable and on-trend.
•    Ways to create reflective blondes with brightness and expensive-looking tone.
•    How to adapt formulas for real salon canvases and client goals.

It’s time to stop gatekeeping the best techniques. Move beyond guesswork and build a more intentional approach to customization. This class breaks down the science of face mapping and tonal contrast, giving you a clearer framework for making decisions that enhance each client’s features.

Learn how to use the right tools to curate length, layers, texture and dimension that actually make sense for your client’s vibe. If you want to be the go-to stylist in your city, you need to be in this room.

Stop choosing between lift and hair health and discover a smarter way to blonde. 

In this engaging 45-minute class, you’ll learn how to create brighter, cleaner, high-impact blondes without compromising hair integrity. 

With a strong focus on product knowledge, you’ll master the how, when, and why of The Uberliss Bond Regenerator- your key to achieving optimal lift while protecting the hair from within, supported by a brief live foil demonstration. 

Lighten smarter, not harder and deliver results your clients will love!

Get ready for round two! Joico is bringing the Battle of the Blondes Mainstage showdown up close and personal as Larisa Love and Olivia Thompson demonstrate two of today’s hottest blonding trends. Larisa will drop her power moves for high-impact, rooted yet seamlessly blended results, while Olivia showcases color combos to reset Blonde Burnout and deliver the trending soft girl blonde look. Watch every move live, ask questions in real time and leave with salon-ready strategies to create knockout blondes.

You Will Learn:

• Larisa’s high-impact techniques for dimensional blondes with bold brightness.

• Olivia’s Blonde Burnout reset tricks to bring life back to over-processed blondes.

• How to create seamless grow-outs and lived-in roots with balanced depth.

• Strategies to turn trending looks into moneymakers behind the chair.

Go beyond the bowl and understand the “why” behind every formula. This class breaks down real-time techniques used to create intentional, dimensional color, whether deepening a base, refining a blonde or building rich, tonal depth.

Watch how Eric approaches formulation with purpose, using placement, tone and saturation to create results that feel balanced, customized and client-ready.

Inside The Formula Lab, you won’t just watch, you’ll swatch. Get hands-on in an immersive introduction to the newest innovation, experiencing the fragrance, texture and performance in an exclusive first look at what’s next in color.

Join us for an immersive journey into cut and color—designed to inspire, elevate and bring instantly wearable ideas back to your salon.

Featuring award-winning stylists and Global Artistic Team members Andrew Smith (UK) and Gianluca Grechi (Italy), this experience showcases the latest approaches to cutting, coloring and styling—all delivered the milk_shake way.

Inspired by Beauty Insight, milk_shake’s annual trend forecast for cut, color and styling, this program transforms global trends into practical, salon-ready techniques.

It’s education you’ll enjoy, your team will embrace, and your clients will feel. Discover milk_shake’s take on feel-good education.

Time is money, and with Alter Ego Italy, Sunbreak is designed to maximize both. This technique elevates a standard root retouch into a refined, multi-dimensional service, using soft, internal highlights strategically placed to create movement and light from within.

• Learn advanced positioning strategies that create radiant, multi dimensional color in less time
• Master color blending and transitions that deliver natural depth, movement
• Expert formulation and step by step formulas that translate to Tracey's celebrity grade results in real world salons

Chris McMillan has spent 44 years behind the chair. He’s spending 90 minutes of it with you.

Join Chris live in the classroom as he cuts and styles two signature looks from start to finish:

The Rachel — the cut that changed everything, reimagined for today’s client — and The C*nty Little Bob, a timeless, architectural shape with modern attitude. Watch how he sections, where he softens and why he makes every choice, from the consultation all the way through the finish, styled with his Chris McMillan haircare line.

But this class is about more than two haircuts. Between passes of the shears, Chris gets honest about the craft and the business — how falling in love with the art of hair built his name, his salon and now his brand, and how the same passion can build a career you love. This is a return to what hairdressing has always been about: the hair, the client in your chair, and the life you can build one appointment at a time.

You will learn:

• The sectioning, layering and face-framing decisions behind The Rachel — and how to translate it for the modern client

• How to cut and style a precise, architectural bob that’s both timeless and wearable

• Chris’s consultation and finishing philosophy, including styling techniques with the Chris McMillan line

• How building your craft builds your career — your personal brand, your books and your salon business, one client at a time

Hairdressing used to be about the hair. Chris never stopped believing it still is. Come spend 90 minutes with an icon who never left the chair.

Step into the chair with @hairbymickk, @ericmichaelhair, @seanmichaelhair and @hairbydarceee for a head-to-head masterclass on the two categories driving the biggest tickets behind the chair: blondes and brunettes, with Sean and Darcee guesting on reds.

Mick brings editorial, dimensional brunettes, while Eric delivers luminous, lived-in blondes. Side by side, they’ll walk you through their signature techniques from consultation to finish, so you can see exactly how top specialists approach the same client goals faster, cleaner and more profitably.

Learn how to streamline sectioning and placement, cut service times without cutting corners, build menus that price your skill not your hours and turn every appointment into a rebook.

✨ Strategic placement that respects natural elasticity and enhances curl patterns;

✨ Creating movement and depth through seamless transitions;

✨ Elevating Texture Through Precision Placement;

✨ How to create soft, high-end results with effortless grow-outLearn how to create luxurious results customized for every guest.

Take your short haircutting skills to the next level with confidence. Join Richard Mannah, SexyHair Artistic Content Creator, as he breaks down modern, short cutting in a clear, approachable way designed for real salon success. This class removes the fear from short hair services by diving into face shape analysis, graduation, and essential cutting techniques that deliver precision and versatility.

Richard will also reveal his go-to SexyHair products and finishing strategies to create effortlessly modern results. You’ll leave feeling empowered, inspired, and ready to confidently cut, style and customize short hairstyles behind the chair.

Learn how to create soft, expensive-looking blondes with a custom low-contrast approach. Zach Mesquit and Carrera Alvarez Marshall will break down how to build monochromatic blonde palettes using subtle shifts in hue, chroma and depth. Watch them use Wella’s BlondorPlex, Liquid Layers and 24/7 Silky Milk to approach lightening, toning and finishing with precision, restraint and modern blonde mastery.

You Will Learn:

• How to create custom low-contrast blondes with soft, expensive dimension.

• Ways to use subtle shifts in hue, chroma and depth to personalize blonde results.

• Controlled lightening strategies with BlondorPlex for cleaner blonde canvases.

• How to tone, layer and finish blondes so they feel polished, wearable and high-end.

New to tape or already certified? This hands-on Look & Learn workshop with Daytona Schreck of Boho Beauty Bar meets you where you are—and takes you further.

Hands-On Application: Practice two Tape Row™ application methods on a mannequin, building speed, accuracy and confidence.

Customization Techniques: Master seamless layering, color blending and fit customization for truly flawless, undetectable results.

Business Strategy:Unlock Tape Row™'s earning potential—including ideal pricing models and proven strategies to grow your clientele and income.

Walk away with the skills, confidence and business framework to make Tape Row™ your most profitable service.